
I have been working at the intersection of retail, commerce and organization for 20 years. Today, as a Senior Advisor & Fractional Leader, I support companies in evolving their customer experience, omnichannel and digital business models. I combine the customer perspective, data and AI with structures and management models that make change work across the organization.
20
Years of experience in trade
Best Retail Case Award 2023
€70
million D2C order value p.a.
3 online shops managed and developed under my responsibility
+25
Staff & Organizational Development
PMP® Certification
SKILLS
WELL CONNECTED
Strong networks provide inspiration, serve as sparring partners and open access to the right resources to move projects forward. They bring diverse perspectives and enable better decisions.






